Bear Naked: Smart Granola

I recently got a free sample of Bear Naked granola, and on the back of the package I noticed an interesting piece of information:

“Bear Naked is a proud partner with TerraCycle(TM) in an effort to rethink the way packaging impacts our planet. Please join us by returning this bag to us so it can be upcycled into cool gear. Visit http://www.bearnaked.com for more info.”

I took a look at their website, and they’ve got a pretty cool program going called the Bear Naked Sustainable Packaging Project. Bear Naked takes all of their bags back, then rewards you points based on the size of the bag. You can redeem the points (between 1 and 5 per bag) for items like t-shirts (36 points) and reusable grocery bags (30 points).

There’s also a system where your school or organization can collect the bags, and receive $0.02 per bag. Check out more at the company website. Besides all of the above, they make pretty good granola too!

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One response to “Bear Naked: Smart Granola

  1. That’s a really cool and innovative idea. So good to see companies that really care about our environment and what happens to the packaging their products come in. Thanks for posting this!

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